Search Results       Your search for [author]Bogart, Leo, ed. returned 1 record.           Psychology in media strategy : proceedings of a syposium sposored by the American Marketing Association. by Bogart, Leo, ed.; Chicago: American Marketing Association, 1966. Subject: Advertising research; Advertising--Psychological aspects--Addresses, essays, lectures; I. Bauer, Raymond Augustine, 1916-; II. American Marketing Association. Media Reseach Committee; III. Title.          Add to Book Cart Relevance: 20.89%