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The elements of marketing
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by
Cherington, Paul Terry, 1876-
; New York: Macmillan, 1921.
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Advertising as a business force : a compilation of experience records
.
by
Cherington, Paul Terry, 1876-
; [Garden City, N.Y.]: Doubleday, Page and Co. for the Associated advertising clubs of America, 1913.
Subject:
Advertising
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