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  Search result  Your search for [author]Gale, Bradley T. returned 2 records.  
 
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  Book Managing customer value : creating quality and service that customers can see.

by Gale, Bradley T.; New York: Free Press, 1994.

Subject: Quality of products -- Evaluation; Consumer satisfaction -- Evaluation; Marketing -- Management.

  
     
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  Book Managing customer value : creating quality and service that customers can see.

by Wood, Robert C.; New York: Free Press, 1994.

Subject: Consumer satisfaction - Evaluation; Marketing (Management); Quality of products - Evaluation.

  
     
Relevance: 9.73%
 
     
 
         
         
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