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  Search result  Your search for [author]Gronroos, Christian, 1947- returned 2 records.  
 
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  Book Service management and marketing : customer management in service competition.

by Gronroos, Christian, 1947-; Chichester, West Sussex, England: Wiley, 2007.

Subject: Service industries -- Marketing; Customer services.

  
     
Relevance: 25.33%
 
     
  Book Service management and marketing : managing the moments of truth in service competitions.

by Gronroos, Christian, 1947-; Lexington, Mass.: Lexington Books, 1990.

Subject: Service industries -- Marketing; Customer service.

  
     
Relevance: 25.33%
 
     
 
         
         
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