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Westing, J. Howard, (John Howard), 1911-, ed.
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Modern marketing thought
.
by
Westing, J. Howard, (John Howard), 1911-, ed.
; New York: Macmillan, 1975.
Subject:
Marketing -- Addresses, essays, lectures
.
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Relevance: 42.44%
Modern marketing thought / by J. H. Westing and Gerald Albaum
.
by
Westing, John Howard, 1911- ed.
; New York: Macmillan, 1964.
Subject:
Marketing
.
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Relevance: 41.12%
Marketing management
.
by
Phelps, Dudley Maynard, 1897
; Homewood, Ill.: R. D. Irwin, 1960.
Subject:
Marketing
;
Sales management
.
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Relevance: 22.95%
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