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Your search for [subject]Advertising -- Case studies returned 16 records. |
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Web visions : an inside look at successful business strategies on the Net.
by Marlow, Eugene.; New York: Van Nostrand Reinhold, 1997.
Subject: Business enterprises -- Computer networks; World Wide Web; Internet marketing -- Case studies; Internet advertising -- Case studies; Intranets (Computer networks) -- Case studies; Web servers -- Management -- Case studies; Executives -- United States -- Interviews.
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Crisis communications : a casebook approach.
by Fearn-Banks, Kathleen; Mahwah, N.J.: Lawrence Erlbaum Associates, 2002.
Subject: Public relations -- Management -- Case studies; Crisis management -- Case studies; Advertising -- Case studies.
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Cases in e-commerce.
by Rayport, Jeffrey F.; Boston: McGraw-Hill/Irwin, 2002.
Subject: Electronic commerce -- Case studies; Internet marketing -- Case studies; Internet advertising -- Case studies.
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Cases in advertising and promotion management.
by Quelch, John A.; Homewood, Ill.: Irwin, 1991.
Subject: Advertising -- Case studies; Sales promotion -- Case studies.
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When ads work : new proof that advertising triggers sales.
by Jones, John Philip; New York: Lexington Books, 1995.
Subject: Advertising -- Case studies; Sales promotion -- Case studies.
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Cases in advertising and promotion management.
by Patti, Charles H.; New York: Wiley, 1983.
Subject: Advertising -- Case studies; Sales promotion -- Case studies.
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Cases in advertising and promotion management.
by Quelch, John A.; Plano, Tex.: Business Publications, 1987.
Subject: Advertising -- Case studies; Sales promotion -- Case studies.
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Cases in advertising and promotion management.
by Quelch, John A.; Plano, Tex.: Business Publications, 1983.
Subject: Advertising -- Case studies; Sales promotion -- Case studies.
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Looking into intranets and the internet : advice for managers.
by Rosen, Anita; New York: AMACOM, 1997.
Subject: Business enterprises -- Computer networks; Internet advertising -- Case studies; Internet marketing -- Case studies; Intranets (Computer networks) -- Case studies.
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Looking into intranets and the internet: advice for managers.
by Rosen, Anita.; New York: American Management Association(AMACOM), 1997.
Subject: Business enterprises -- Computer networks; Intranets (Computer networks) -- Case studies; Internet marketing -- Case studies; Internet advertising -- Case studies.
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