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  Search result  Your search for [subject]Advertising -- Cost effectiveness returned 2 records.  
 
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  Book Advertising is a waste of money : a smart guide to promoting your business, product or service.

by Ranson, Robert H.; Amherst, Mass.: HRD Press, 1994.

Subject: Advertising -- Cost effectiveness; Marketing management.

  
     
Relevance: 19.12%
 
     
  Book Guerilla advertising : cost-effective techniques for small business success.

by Levinson, Jay Conrad; Boston: Houghton Mifflin, 1994.

Subject: Advertising -- Cost effectiveness; Small business -- Management.

  
     
Relevance: 18.92%
 
     
 
         
         
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