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Advertising -- Evaluation
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151 quick ideas for advertising on a shoestring _ One hundred fifty-one quick ideas for advertising on a shoestring _ Advertising on a shoestring
.
by
Joachim, Jean C.
; Franklin Lakes, N.J.: Career Press, 2008.
Subject:
Advertising -- Management
;
Advertising -- Costs
;
Advertising -- Evaluation
.
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Relevance: 14.58%
DAGMAR, defining advertising goals for measured advertising results
.
by
Dutka, Solomon.
; Lincolnwood, Ill.: NTC Business Books, 1995.
Subject:
Advertising
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Advertising -- Evaluation
.
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Relevance: 12.18%
DAGMAR, defining advertising goals for measured advertising results
.
by
Dutka, Solomon, 1923-
; Lincolnwood, Ill.: NTC Business Books, 1995.
Subject:
Advertising
;
Advertising -- Evaluation
.
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Relevance: 12.18%
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