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I. Bauer, Raymond Augustine, 1916-
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American businessmen and international trade; code book and data from a study on attitudes and communications
.
Glencoe, Ill: Free Press, 1960.
Subject:
Businessmen--U.S
;
I.Bauer, Raymond Augustine, 1916-
;
II.Title
;
U. S.--Foreign economic relations
.
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Relevance: 35.51%
Psychology in media strategy : proceedings of a syposium sposored by the American Marketing Association
.
by
Bogart, Leo, ed.
; Chicago: American Marketing Association, 1966.
Subject:
Advertising research
;
Advertising--Psychological aspects--Addresses, essays, lectures
;
I. Bauer, Raymond Augustine, 1916-
;
II. American Marketing Association. Media Reseach Committee
;
III. Title
.
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Relevance: 31.11%
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