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  Search result  Your search for [subject]Marketing -- Addresses, essays, lectures returned 42 records.  
 
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  Book Behavioral science, foundations of consumer behavior.

by Cohen, Joel B., ed.; New York: Free Press, 1972.

Subject: Attitude (Psychology)--Addresses, essays, lectures; Consumers--Addresses, essays, lectures; I. Title; Motivation research (Marketing)--Addresses, essays, lectures.

  
     
Relevance: 26.05%
 
     
  Book Consumer and industrial buying behavior / edited by Arch G. Woodside, Jagdish N. Sheth, Peter D. Bennett.

New York: North-Holland, 1977.

Subject: Consumers--Addresses, essays, lectures; I. Woodside, Arch G; Motivation research (Marketing)--Addresses, essays, lectures; Purchasing--Addresses, essays, lectures.

  
     
Relevance: 26.05%
 
     
  Book Behavioral science foundations of consumer behavior.

by Cohen, Joel B; New York: Free Press, 1972.

Subject: Consumers -- Addresses, essays, lectures; Attitude (Psychology) -- Addresses, essays, lectures; Motivation research (Marketing) -- Addresses, essays, lectures.

  
     
Relevance: 25.61%
 
     
  Book Consumer and industrial buying behavior.

New York: North-Holland, 1977.

Subject: Consumers -- Addresses, essays, lectures; Motivation research (Marketing) -- Addresses, essays, lectures; Purchasing -- Addresses, essays, lectures.

  
     
Relevance: 25.04%
 
     
  Book Perspectives on methodology in consumer research /: by David Brinberg, ed.

by Lute, Richard J., eds.; Albany, New York: Springer-Verlag, 1986.

Subject: Consumers--Research--Addresses, essays, lectures; I. Brinberg, David; Marketing research--Addresses, essays, lectures; Motivation research (Marketing)--Addresses, essays, lectures.

  
     
Relevance: 24.54%
 
     
  Book Perspectives in consumer behavior.

by Kassarjian, Harold H.; [Glenview, Ill.]: Scott, Foresman, 1968.

Subject: Consumers--Addresses, essays, lectures; I. Robertson, Thomas S., joint auth; II. Title; Motivation research (Marketing)--Addresses, essays, lectures.

  
     
Relevance: 24.15%
 
     
  Book Marketing : change and exchange; readings from Fortune.

New York: Holt, Rinehart & Winston, 1964.

Subject: Marketing -- Addresses, essays, lectures; United States -- Economic condition -- 1945- -Addresses, essays, lectures; United States -- Indus. -- Addresses, essays, lectures.

  
     
Relevance: 23.59%
 
     
  Book Consumer behavior ; selected readings, ed. for the American Marketing Association by J. F. Engel.

by Engel, James F., ed.; Homewood, Ill: Irwin, 1968.

Subject: Consumers--U. S.--Addresses, essays, lectures; I. Title; Motivation research (Marketing)--Addresses, essays, lectures.

  
     
Relevance: 23.41%
 
     
  Book Export policy : a global assessment.

New York, N.Y.: Praeger, 1982.

Subject: Foreign trade promotion -- Addresses, essays, lectures; Export marketing -- Addresses, essays, lectures.

  
     
Relevance: 23.41%
 
     
  Book Multinational marketing : dimensions in strategy / by James C. Baker and John K. Ryans, Jr.

Columbus, Ohio: Grid Pub, 1975.

Subject: Export marketing -- Addresses, essays, lectures; Marketing -- Addressses, essays, lectures.

  
     
Relevance: 22.44%
 
     
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