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  Search result  Your search for [subject]Marketing -- United States -- History returned 2 records.  
 
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  Book Was there a pepsi generation before pepsi discovered itn : youth-based segmentation in marketing.

by Hollander, Stanley C.; Lincolnwood, Ill.: NTC Business Books, 1992.

Subject: Market segmentation -- United States -- History; Advertising -- United States -- History; Marketing -- United States -- History; Youth as consumers -- United States -- History.

  
     
Relevance: 18.01%
 
     
  Book How the Cadillac got its fins : and other tales from the annals of business and marketing.

by Mingo, Jack, 1952-; New York: HarperBusiness, 1994.

Subject: Industries -- United States -- History -- Anecdotes; New products -- United States -- History -- Anecdotes; Marketing -- United States -- History -- Anecdotes; Businesspeople -- United States -- Anecdotes; United States -- Commerce -- History -- Anecdotes.

  
     
Relevance: 16.53%
 
     
 
         
         
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