| |
Your search for [subject]Relationship marketing returned 14 records. |
|
| |
Sort by:
|
|
| |
|
|
| |
|
 |
The relational enterprise : moving beyond CRM to maximize all your business relationships.
by Cooper, Ken; New York: AMACOM, 2002.
Subject: Customer relations -- Marketing; Relationship marketing.
|
|
| |
|
|
|
|
| |
|
|
| |
|
|
Marketing management : a relationship perspectives.
Basingstoke, Hampshsire: Macmillan, 2000.
Subject: Marketing -- Management; Relationship marketing.
|
|
| |
|
|
|
|
| |
|
|
| |
|
|
Total relationship marketing from the 4Ps of traditional marketing management to the 30Rs of the new marketing paradigm.
by Gummesson, Evert; Oxford: Butterworoth-Heinemann, 1999.
Subject: Relationship marketing.
|
|
| |
|
|
|
|
| |
|
|
| |
|
|
Handbook of relationship marketing.
Thousand Oaks, Calif.: Sage, 2000.
Subject: Relationship marketing.
|
|
| |
|
|
|
|
| |
|
|
| |
|
|
Relationship marketing : strategy and implementation.
by Peck, Helen; Oxford: Butterworth Heinemann, 1999.
Subject: Relationship marketing.
|
|
| |
|
|
|
|
| |
|
|
| |
|
|
Relationship marketing : exploring relational strategies in marketing.
by Egan, John; Harlow, Eng.: Financial Times/Prentice-Hall, 2001.
Subject: Relationship marketing.
|
|
| |
|
|
|
|
| |
|
|
| |
|
|
Strategic customer care : an evolutionary approach to increasing customer value and profitability.
by Brown, Stanley A., 1946-; Toronto: Wiley, 1991.
Subject: Relationship marketing; Customer relations.
|
|
| |
|
|
|
|
| |
|
|
| |
|
|
From mind to market : reinventing the retail supply chain.
by Blackwell, Roger D.; New York: HarperBusiness, 1997.
Subject: Relationship marketing; Consumers' preferences; Retail trade.
|
|
| |
|
|
|
|
| |
|
|
| |
|
|
The one to one manager : real-world lessons in customer relationship management.
by Peppers, Don.; New York: Currency/Doubleday, 1999.
Subject: Customer relations -- Management; Consumers' preferences; Relationship marketing.
|
|
| |
|
|
|
|
| |
|
|
| |
|
|
Enterprise one to one : tools for building unbreakable customer relationships in the interactive age.
by Peppers, Don.; London: Judy Piatkus, 1997.
Subject: Market segmentation; Customer relations; Relationship marketing; Technological innovations.
|
|
| |
|
|
|
|
| |
|
|
| « Previous 1 2 Next » |
